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Essentials of Investments (Mcgraw-Hill/Irwin Series in Finance, Insurance, and Real Estate)
Zvi Bodie, Alex Kane, Alan J. Marcus
Edition: 5th
ISBN: 0072510773
ISBN-13: 9780072510775
Publication Date: 2003-01-01
Format: Hardcover
Pages: 1


Editorial Reviews (supplied by Amazon.com):

1) Book Description
The market leader, ESSENTIALS OF INVESTMENTS, 4/E is an undergraduate textbook on investment analysis. The authors have eliminated unnecessary mathematical detail and concentrated on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. ESSENTIALS maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships). ESSENTIALS also continues to develop modern topics. The major objective in this revision is to maintain the current level in content and coverage, but work on improving the text's accessibility by enhancing presentation, pedagogy, and design.

Customer Reviews (supplied by Amazon.com):
Average Customer Rating: 3.5 out of 5

1) Very hard to read   [Rating: 2 out of 5]
This book is widely used in finance courses in my university, a puzzling fact because books should rarely sell if they're hard to read. The book�fs authors introduce a broad array of investment theories and discoveries. That�fs a plus. But their wordy sentences, which grow wordier and harder to follow as they delve into each chapter�fs key concepts, offset the plus. The authors�f inconsistent use of terminology is another drawback. As I move on to later chapters, I feel as if the authors were growing more verbose. That benefits no readers, given the later chapters discussing higher-level concepts.When they revise this book for the next edition, they should hire proofreaders, journalists if possible. They care about readers and can help rewrite the entire book into a readable piece that helps students instead of confusing them.

2) Excellent intro to Investment theory   [Rating: 5 out of 5]
I studied the entire book for my Investment Management course at Stellenbosch University in South Africa and found it very complete from the point of view of the "novice" investor and/or student. The book is not written for the intermediate or expert investor, but for an introductory course in Investment management it did the trick.

3) Essentials of Investments   [Rating: 5 out of 5]
This is a clearly written book with excellent visual aids. I especially liked the concept checks and the current events boxes. The sample questions from CFA exams were particularly helpful. On whole the book does an exceptional job of explaining difficult subject matter. I'd even recommend this book to the 'lay' reader.

4) Great for starters. Interesting news captions.   [Rating: 3 out of 5]
This book is great for blooming finance professionals and MBA students. Not too advanced and is aimed at simplifying thoughts and Wall Street practice for the average man. News captions are interesting but not exactly superb.

5) Needs work.   [Rating: 1 out of 5]
I found the frequent inconsistency of terminology disconcerting. There are concept checks, while helpful are necessry because the authors have trouble explaining key concepts. Not intending to be spiteful, the authors could gain a lot from reading Strunk and Whites book. The author has the need to write clearly and directly. Insufficient explanation of key concepts.